ScoreFunnels
Scorecard funnels as conversation starters. Diagnose, qualify, and educate prospects before the first call.
3 posts
Do You Love Your Home? That's a Quiz, Not a Scorecard.
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5 min read
A diagnostic question makes the prospect check something. A quiz question just makes them nod. Here's the 3-question test for telling which one you wrote.
A Quiz Gets Clicks. A Scorecard Gets Clients.
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5 min read
Quizzes entertain. Scorecards diagnose. One collects email addresses. The other starts conversations worth having.
The Scorecard Closes Before You Pick Up the Phone
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4 min read
A scorecard collects context, not just contact info. By the time you call, the prospect already knows their gaps.