Cartoon Gallery
Every post has a story. Here they are, one cartoon at a time.
74% of AI's Gains Go to 20% of Companies. Here's Why.
Nobody Remembers Your Elevator Pitch
Scientific Advertising, Revisited
Two Introductions. One Gets a Follow-Up Call.
The Follow-Up That Actually Gets Opened
You're Pitching When You Should Be Diagnosing
The Scorecard Closes Before You Pick Up the Phone
Someone Searched Your Name After a Referral. What Did They Find?
Recommendations Beat Referrals
New Rules Are Coming. The Experts Who Show Up First Will Win.
People Want to Refer You. You Haven't Given Them the Right Tool.
The Worst Thing You Can Do With Your Book Is Sell It
Your Book Isn't the Finish Line. It's the Starting Gun.
Two Accountants Picked a Lane. Now They Own It.
Your Competitors Aren't Better. They're Just More Visible.
7 in 10 Only Trust Their Inner Circle. That's Your Edge.
80% of Your Leads Aren't Cold. You Just Stopped Talking to Them.
The Prove-It Economy (And Why Your Credentials Don't Count)
Small Firms. Narrow Focus. They're Beating the Big Names.
They Want to Choose You. You're Not Giving Them Permission.
Let Me Ask and See What's New This Week
He Couldn't Find What He Needed. So He Built It. Now Everyone Wants It.
Own The Narrative (Or Someone Else Will)
Be More Human
One on One Conversations — At Scale
Converting Tomorrow People
Familiar on the First Call
The Most Qualified Person in the Room Rarely Wins the Client
Everyone Wants a Book Funnel. Nobody Has Time to Write a Book.
You Already Know Your Stuff. Now Capture What You Already Say.
Your Best Presentation Is Already a Book
Your Ideal Clients Are Already Gathered Somewhere
Cold Email Teardown: Three Mistakes That Kill Your Outreach
Prospects Don't Ask If You're Qualified. They Ask If You Get Them.
Everyone Wants to Refer You. Nobody Knows How.
Give Referral Partners Trigger Phrases, Not Elevator Pitches
Nobody Checks Your Pilot's License. Stop Leading With Credentials.
Nobody Cares About Your Book. They Care About Their Problem.
Targeting a Smaller Audience Isn't Leaving Money on the Table
88% Say They'd Use You Again. Only 12% Actually Do.
Stop Fighting for Obvious Prospects
Use Your Unfinished Book to Start Better Conversations
Pressure Makes You Move Fast. Fast Decisions Cost You Later.
Your Expertise Becomes Valuable When It Opens Doors
Networking Isn't About Immediate Opportunity
You Don't Need a Huge Budget to Build a Lead Stream
AI Isn't Reinventing Influence. It's Scaling Timeless Psychology.
Your Expertise Won't Speak for Itself
Every Small Business Needs a Podcast. Even If No One Listens.
Why Being Good at School Holds You Back in the Content World
The One Tool I Can't Live Without for Outlining a Book
You Don't Need a Bestseller to Author an Idea
Treat Every Reader Like a 5-Star Prospect
Making Genuine Connections in a Virtual Selling World
How Check Moves Help Financial Advisors Win More Clients
Halving Your Book's Content Will Double Your Results
Writing Email Like a Company Is Killing Your Message
Words Matter: What a Campaign Email Gets Wrong
Cisco's 45-Page Book Has Probably Made Them Millions
The Hidden Efficiency Win of Having a Book
Shortcuts Are Bad. Frameworks Are Good.
Setting the Stage for Yes Before You Say a Word
When Imposter Syndrome Is Just the Algorithm Messing With You
Alliteration Is More Appealing
Owning a Business Is Hard
It Hasn't Been Said in the Way You Say It
Longer Daylight Hours, More Eggs, and the Rhythm of Working From Home
Embrace Your Imperfections
The Book Equation: A Framework for Conversation-Starting Books
Don't Get Caught in the Curse of Knowledge
Transform Your Conversations into Conversions
Be Clear, Not Clever
Domain Expertise Is Your Superpower
Forget AGI. Small Businesses Need Artificial Micro Intelligence.
Write Less, Not More: How to Dial In Your Audience
The Lead You Gave Up On Last Month Is Still Interested
5 Game-Changing Benefits of Podcasting for Small Businesses
Building Your Business with a Book: Beyond the Pages
Here's How Your Book Idea Gets Stuck
As a Business Owner, You're Responsible for Finding Clients
Why Small Business Owners Need to Master Power Words
Your Three Roles as a Small Business Owner
How a 9-Word Email Can Revive Dead Leads This Weekend
How Successful Books Stop You From Having a Successful Book
5 Book Types That Are Easy to Create and Build Your Business Fast
Using Personal Stories in Your Business Book
What a 1980s Music Mogul Can Teach You About Lead Generation
3 Reasons Professional Services Firms Should Write SPEAR Emails
2 Lessons From Napoleon Hill's Advice 86 Years Ago
Turn It Up or Change the Channel